Session 3: Analyzing Your Environment


Session 3 Summary

Session 3 of the Entrepreneurship Series focuses on the importance of seeking knowledge and understanding from the Lord (Proverbs 2:6) so that we are equipped to analyze our environment. We use three tools—PEST, SWOT, and Competitive Analysis—as a means of building knowledge and understanding, which are a basis for starting and growing our own business. 


Session 3 Outline
  • PEST Environmental Analysis
    • Political Environment
    • Economic Environment
    • Social-Spiritual Environment
    • Technological Environment
  • SWOT Analysis
    • Strengths
    • Weaknesses
    • Opportunities
    • Threats
  • Competitive Analysis


Session 3 Page Samples